“The agreement provides access to the official sports data, as well as audio and video rights of Svensk Travsport. Philip Lagström, Sweden Manager at Unibet explains the agreement: This is the first agreement between a gambling company (Unibet / Kindred) and Svensk Travsport, aside from the agreement with their own subsidiary, ATG.
In addition to the record-breaking sponsorship of the Swedish Elite, a historic investment into the Horse Racing & Trotting has now been agreed. Unibet, as a brand, works actively to give back to sports and society. Increasing our social engagement through additional partnerships and active sponsorships is a big part of Kindred’s sustainability strategy.
Unibet is the first gambling operator to sign an agreement with Svensk Travsport in addition to its own ATG. Kindred Group’s flagship brand Unibet, has signed an agreement with Svensk Travsport (Swedish Trotting) on access to sports data, as well as audio and video rights.
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